![](https://static.dezeen.com/uploads/2015/11/NO-SIR-platform_Malmo-Sweden_Terese-Alstin_ZickZack_design_OlgaBielawska_BodilJohansson_dezeen_sqb.jpg)
Female-focused retail platform No Sir challenges male-dominated design industry
Terese Alstin, founder of inflatable-helmet brand Hövding, has launched an online shop and a Malmö showroom presenting the work of independent women designers from around the world (+ slideshow). More